MHR: STORYTELLING

PROBLEM:

• Fast-paced expansion led to a short-term, tactics-over-storytelling approach

• Needed a more strategic, engaging, and emotionally resonant content approach

SOLUTION:

• Strategically plan and buy ads that create storytelling platforms for target consumers

• Integrate authentic client stories across social media, print ads, and campaigns

• Showcase the real-life impact of MHR’s work to connect emotionally with audiences

RESULT:

• Boosted social media and website engagement with buzzworthy storytelling

• Grew Facebook likes by over 500%

• Elevated brand reputation and standing in the community

• Increased lead volume directly driven by stories and ads